Priceless DVD

Priceless is the story, inspired by true events of a widower (Joel Smallbone) who loses custody of his young daughter (Sierra Rose Smith). Unable to keep a job, he agrees to drive a truck across the country. Their stipulation of "No Questions Asked" proves to be more than he bargained for when he accidentally discovers his cargo. He must then make a life-changing choice that threatens his future hope. 

PRICELESS stars Joel Smallbone (for KING & COUNTRY), Bianca Santos (THE DUFF), Amber Midthunder (“Longmire”) with Jim Parrack (SUICIDE SQUAD, “True Blood”) and David Koechner (ANCHORMAN, “The Goldbergs”). PRICELESS is the first film from the Smallbone Brothers. Ben Smallbone directs from the script by Chris Dowling & Tyler Poelle. The film was produced by Steve Barnett (300). David Smallbone and Luke Smallbone serve as executive producers, and Jacob “Cubbie” Fink is co-producer. 

Priceless is a well-intentioned film, and I had very high hopes for it. The subject of human trafficking is one that needs to be talked about often, and kept in the forefront of people's minds. The premise of the story is a man who has hit rock bottom after his wife dies and eventually losing custody of his daughter due to a series of bad choices. So he is willing to risk driving a truck with unknown cargo to earn money. Desperate times call for desperate measures, so perhaps it makes sense he would make another questionable decision. I never quite understood how or why things went downhill so fast, so I would have liked to have had a bit more back story. 

This film is based on actual events, so perhaps my expectations were too high. There were simply moments that I found too unbelievable, and I found my mind wandering more than once. The movie isn't really bad, but there was just something missing for me. However, it is a wonderful conversation opener on a subject that needs to be shared worldwide. I would recommend it for anyone wanting to share more about human trafficking and to offer hope to those who have been sexually abused. The ultimate message is that there is freedom for the captive, whether it be actual captivity or self-induced through drugs, alcohol, and anger.

Thanks to Icon Media group for sending me a link to review the film. Priceless will be available on Digital HD on Jan 31, 2017, and Blu-Ray, DVD, and On Demand on Feb 14, 2017.